Originated by one of the founders of Affliction clothing, the line has street credibility and edge that will bring it to the forefront of fashion. Another key player behind the line is Major League Baseball left fielder Ryan Braun of the Milwaukee Brewers who received all five "Rookie of the Year" awards in 2007. Bright colors and embellished accents speak of a history of kings and caballeros, warriors and priestesses, edifying legends extolled with dramatic symbolism. Birds, animals, celestial scenes of lightening, smoke and stars are all presented to glorify the beauty found in the multiple layers of a culture's fabric.